Being the magazine editor that I am, I've been curious as to the state of the print publishing industry as of late, wondering how and if it's going to continue evolving, and what role the internet will play.
Well, here's certainly something new. Esquire is calling it "augmented reality."
It will be interesting to see how many publications will eventually jump on board with this ... And which ones declare is blasphemous ... and then promptly shrivel up and die.
Me? I say that any technology that puts me in the same room with Robert Downey Jr can only be good.
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